Case Study

1% Change

Logo & Branding, Photography

2017—2018

Client

1% Change is a non-profit charity that strives to create significant change in our community.

Challenge

1% Change needed to reflect their huge progress in their visual identity.

Solution

I proposed to start helping pro-bono by redesigning their logo, and proceeding with stationery and print design.

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Idea

Exploration of combining the symbols of a heart and 1%.

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Brand fundamentals

Color pallette and typography

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Stationery

Trifold, documents and posters

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Exhibition

In January 2018 the organisation celebrated it's second birthday with the "2 years 1% Change" photo exhibition.
I helped by taking photos documenting some of the causes, and also curating the exhibition in the gallery space.

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