UX/UI Design, Branding
The website was the main tool to attract new customers, and sell the product through a simplified checkout process. I relied on a clean and minimalistic design that guides the customer throughout the process.
The mobile apps (both for iOS and Android) were the main tool that made the device so attractive and innovative at the same time. I designed them together with the help of the development team to make sure we take advantage of all possibilities that the mobile platforms offer.
Last but not least, I came up with an effective branding package, including a logo design, color schemes and typographic elements. The Sensation8 mark was used both in the logo and in the application icons.
Because the device itself was the main focus of the project, I used the 3D models provided by the engineering team and created a detailed breakdown of the device structure. This way the users would understand how it works, and why it is so special.